This iconic crossroads store was owned by Betty & Maro Callier. In trying to answer where the crossroads got its name, Norman Carter wrote in The Pobiddy Joke Book (1995): Nobody knows exactly how Pobiddy got its name. I remember when my good friends Betty and Maro Callier had a store at Pobiddy and Maro drew a little chicken on the front of the store and underneath wrote “Pobiddy”. Other people say there were some people sitting on the porch of a home in Pobiddy when a little chicken ran across the road and a car hit it and killed it. Someone on the porch said “po biddy!”.